Privacy Policy

At Lumaflora, your privacy matters. We're committed to protecting your personal information and being transparent about how we collect, use, and store your data. This Privacy Policy outlines how we handle your information in accordance with international data protection standards, including GDPR compliance for our European customers.

By using our website, you (the visitor) agree to allow third parties to process your IP address, in order to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie which gets automatically removed when you close your browser). We do this in order for the selected currency to remain selected and consistent when browsing our website so that the prices can convert to your (the visitor) local currency.

Information We Collect

When you browse our site, make a purchase, or interact with us, we may collect the following:

  • Personal Information: Your name, email address, billing and shipping address, and payment details (note: credit card data is securely processed by our payment partners – we do not store it).

  • Account Details: If you create an account, we collect your login credentials.

  • Order Information: Purchase history, product preferences, reviews, and feedback.

  • Device Information: IP address, browser type, and cookie data to enhance site functionality and personalise your experience.

How We Use Your Information

We may use your information to:

  • Fulfil and ship your orders

  • Communicate with you regarding your purchases, shipping, or special offers (only if you opt in — and you can unsubscribe at any time)

  • Improve our website and analyse usage trends

  • Comply with legal obligations and prevent fraudulent activities

How We Protect Your Data

Your personal information is stored securely and accessed only by authorised personnel. We implement industry-standard security measures, such as SSL encryption and secure servers. While no system is entirely immune to risks, we take all reasonable precautions to keep your data safe.

Sharing Your Information

We do not sell or rent your personal data. We may share it with trusted third-party providers who help us operate our business, under strict confidentiality agreements:

  • Payment processors (for secure payment handling)

  • Shipping partners (to fulfil and deliver your orders)

  • Marketing and analytics tools (to enhance your experience)

  • Legal authorities (only if legally required)

If your data is transferred internationally (e.g., cloud storage), we ensure those providers comply with strong privacy standards.

Your Rights

Depending on your location, you may have rights under applicable data protection laws, such as:

  • Access: Request to view the data we hold about you

  • Correction: Update inaccurate or outdated information

  • Deletion: Request erasure of your personal data (where legally permissible)

  • Opt-Out: Unsubscribe from marketing communications

  • Complaints: Lodge a complaint with us or with your local data protection authority

To exercise your rights, please contact us at: hello@lumaflora.com
We aim to respond within 30 days.

Cookies & Tracking

We use cookies to:

  • Maintain items in your cart

  • Track website usage and performance

  • Personalise your browsing experience

You may adjust your cookie preferences through your browser or via the cookie popup on our website. Please note that disabling cookies may affect site functionality.

Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, along with an updated “Last Updated” date.

Contact Us

Have questions about your privacy? We’re happy to assist.
Email: hello@lumaflora.com
Response Time: Within 24–48 hours (Mon–Fri, 9:00 AM – 6:00 PM CET)

Thank you for trusting Lumaflora — where beauty and care begin with respect for your privacy.